The Work

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Helping a Fortune 150 company with their internal and agency brand training.

Avnet turned to Sketchfolio for an essential task – the creation of comprehensive brand training. The training program was designed to immerse both marketing employees and all Avnet staff in the company’s brand standards, history, and philosophy. Our collaborative effort resulted in the development of engaging and informative content, including videos, whiteboard animations, “do this/not that” sequences, and informational slides that highlighted the core elements of Avnet’s extensive brand guidelines. With synchronized voiceovers and a carefully selected spokesperson, we successfully brought this brand training initiative to life. The training was met with enthusiasm across Avnet, becoming a mandatory step for employees and marketing agencies seeking access to Avnet’s brand assets.

Sample whiteboard animation video – Avnet’s History

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